These are only some of the many strategies you can use to drive traffic to your website. Getting more website visitors does not happen overnight. It takes hard work and dedication, but we’ve eliminated the hard part for you: knowing what to do in the first place. Implement a mix of these strategies and you’ll start seeing improvements in your website traffic.
Servers are able to compile every request for a web page, arming its operator with the information needed to determine how popular the site is and which pages receive the most attention. When a web server processes a file request, it makes an entry in what is known as the “server log” on the server's hard drive. The log gathers entries across posterity, forming a valuable database of information that the site owner can analyze to better understand the website's visitor activity.
How much does it cost to bring in a visitor? Some web traffic is free, but many online stores rely on paid traffic — such as PPC or affiliates — to support and grow their business. Cost of Acquiring Customers (CAC) and Cost Per Acquisition (CPA) are arguably the two most important ecommerce metrics. When balanced with AOV (average order value) and CLV (customer lifetime value), a business can assess and adjust its ad spend as necessary.
What kind of advice would you give is your site is growing but seems to be attracting the wrong kind of traffic? My visitor numbers are going up but all other indicators such as bounce rate, time page, pages per visit seem to be developing in the wrong direction. Not sure if that’s to be expected or if there is something that I should be doing to counter that development?
Not sure exactly why, perhaps I used a number too big and since my page is about classifieds, it probably seemed too much to browse through 1500 ads, I assume? Somewhat like you would post 800 tips for better ranking? Don’t know, will try to change things a bit and see how it goes, but you really gave me some new suggestions to go for with this article. Thanks again 🙂
In a very crowded, noisy space – entrepreneurs and small business owners with a ton of “experts and influencers.” How do I get “above the noise?” I have built up a great brand and, I think, some great content based on a boatload of practical, real-life experience. I also have some products and services that I’m trying to sell, but I remain, “all dressed up, with no place to go.” Thoughts?
So many of these scam products online tell you that they will help you get thousands of visitors on your site. Go to Fiverr, and I'll be you can buy a million visits for $5. The problem is that these are just people looking at your stuff. They are not people BUYING your stuff. Ultimately, we want people to buy our stuff. We are getting into this business to make money, not just have a high traffic blog, right?
“Syndicate carefully: If you syndicate your content on other sites, Google will always show the version we think is most appropriate for users in each given search, which may or may not be the version you’d prefer. However, it is helpful to ensure that each site on which your content is syndicated includes a link back to your original article. You can also ask those who use your syndicated material to use the noindex meta tag to prevent search engines from indexing their version of the content.”
The largest search engines, Google, Bing and Yahoo, each have fairly simple programs to get started. You determine the key words or search phrase as well as the amount you are willing to spend (per click and/or per day). Most of them offer simple programs that require you to fill out a form and put a certain amount of money down as credit; you can also use a credit card to pay as you go. Like anything new, start small with paid SEM and add complexity (and budget) as you learn more and see results over time.
You have also mentioned Quuu for article sharing and driving traffic. I have been using Quuu for quite sometime now and I don’t think they’re worth it. While the content does get shared a lot, there are hardly any clicks to the site. Even the clicks that are there, average time is like 0.02 seconds compared to more than 2 minutes for other sources of traffic on my website. I have heard a few guys having a similar experience with Quuu and so, I thought should let you know.
PBP is sort of a cross between a traffic generator and a multi-level marketing scheme, only without the threats that MLM traditionally entails. You’re not absolutely required to sign up under someone, though the program does cost money on a monthly basis. You’re granted access to traffic generation tools, as well as other promotional information and training. The MLM comes in with their referral commissions, which many people use more than the marketing tools themselves. There’s a sizable commission for enrolling new members, as well as seeing them succeed.
2. Engage yourself in guest blogging to websites belonging to your niche. Blogs are a great source for traffic, guest post on quality blogs can bring back traffic from those blogs. Commenting on blogs can also deliver back links but remember do not blindly comment on every other blog, post the comments only when you have something important to deliver.
Whenever advertisers look for direct display ads or sponsored post ads on any blog or website they usually look for the metrics as those are the only signs via which one can get idea about the quality of website before even contacting with the owner. Getting targeted visitors via traffic generation tool will improve the rank and the rank will help you to get more advertisers who will pay you.
If you want to get more exposure, then take your business to offline world. When offline business entering online world to grow their business, why not online businesses go into real world. No need to invest millions to do this, you must target those people you`re in search of your service. The Easiest way that strikes my mind now is, attend seminars, and trying to meet with like-minded people. Plan for giveaways as you plan on your blog.
Fantastic information ,extremely informative and highly valuable for individuals looking to achieve website traffic.Our marketing team involved themselves in this activity using a hybrid email marketing called EasySendy Pro. We saw some vast improvement in our email open rate and click through rate. Therefore, as per my experience I can confidently say that email marketing is very effective and also it drives good amount of traffic .
The third criterion is derived from the behavior of the users of the site, which becomes more complex as the user rates more and more websites. Until you have tried StumbleUpon and experienced what the website has to offer, it is hard to figure out what it does and what are its benefits. Suffice it to say that being an active member of StumbleUpon may gain you more targeted traffic to your website.
Then I'm going to walk you step-by-step through the traffic generation process using three real case studies. So here I'm taking 3 brand new sites (no traffic at all) that are all different in nature and I'll let you look over my shoulder as I create each site's unique traffic generation strategy plan. Then once that plan is in place, you can watch as I actually implement the plan and see real traffic results.
“In conclusion, this research illuminates how content characteristics shape whether it becomes viral. When attempting to generate word of mouth, marketers often try targeting “influentials,” or opinion leaders (i.e., some small set of special people who, whether through having more social ties or being more persuasive, theoretically have more influence than others). Although this approach is pervasive,recent research has cast doubt on its value (Bakshy et al. 2011; Watts 2007) and suggests that it is far from cost effective. Rather than targeting “special” people, the current research suggests that it may be more beneficial to focus on crafting contagious content. By considering how psychological processes shape social transmission, it is possible to gain deeper insight into collective outcomes, such as what becomes viral.”
He is the owner of jeffbullas.com. Forbes calls him a top influencer of Chief Marketing Officers and the world's top social marketing talent. Entrepreneur lists him among 50 online marketing influencers to watch. Inc.com has him on the list of 20 digital marketing experts to follow on Twitter. Oanalytica named him #1 Global Content Marketing Influencer. BizHUMM ranks him as the world's #1 business blogger. Learn More
Email marketing is one of the most effective ways for a small business to reach out to customers. Get started on your email marketing program by setting goals that support your overall marketing and business goals. Collect customer names and email addresses to build your business’s email list; you can do this by collecting them in-store or on your website.
Creating content with a baked-in incentive for thought leaders to share it like thought leader “round up” posts (Richard Marriott from Clambr has a great free in-depth guide on the subject here: http://www.clambr.com/expert-roundups/), best of lists, lists of tips and resources where you’re linking to and citing other folks’ content (which gives them an incentive to share)
Target: Every Revisitors campaign is strictly targeted based upon your selected geographic or language target. Our redirection server resolves the geographic location of each visitor (as well as the language setting of their web browser) before they are delivered to a customer's campaign. That way only in target visitors will be delivered. While our geotargeting system is proprietary, results will be consistent with those of services such as the GeoBytes IP address location database (please note that we are not affiliated in any way with GeoBytes).
So many great tips! There are a couple of things I’ve implemented recently to try and boost traffic. One is to make a pdf version of my post that people can download. It’s a great way to build a list:) Another way is to make a podcast out of my post. I can then take a snippet of it and place it on my Facebook page as well as syndicate it. As far as video I’ve started to create a video with just a few key points from the post. The suggestion about going back to past articles is a tip I am definitely going to use especially since long-form content is so important. Thanks!
It’s not enough to just share content through social channels – you need to actively participate in the community, too. Got a Twitter account? Then join in group discussions with relevant hashtags. Is your audience leaving comments on your Facebook posts? Answer questions and engage with your readers. Nothing turns people off quicker than using social media as a broadcast channel – use social media as it was intended and actually interact with your fans.
Hi Brian! Very good and exactly what I was looking for. I have a problem though, we are creating the first video editing software that edits video WHILE FILMING. We are video geeks with a lot of experience, however we are trying to appeal to GoPro users and video tutorial makers but we have little knowledge in that field. Any suggestions on how we write about that if we have no idea about the space?
The traffic we offer comes from visitors that visit websites that are no longer active. These websites are then presented with other links to visit, related to the website they visited. Your website can be one of those, and best of all if you buy traffic from us, you only pay once they click (when they show interest). It's important to choose the best site to buy targeted traffic - as this is the only way you will get results.
In other words, actively developing your own media allows you to be in much better control of what results come up in the search results pages and for which keywords. When flawlessly implemented, this concept allows you to dominate entire search results pages, thus harvesting most of the search traffic for the chosen search terms, leaving nothing to your competition.
After spending thousands of dollars on SEO over the past few years, and wondering when it would end, I found Revisitors services after a quick search on Google. After just a few days of seeing the results of my campaign I am asking myself "Why did I spend so much money and time on SEO". Revisitors has not only offered a highly professional service but have given REAL results - and without spending thousands of dollars. Excellent service. HIGHLY recommended to ANY web-master that is looking for REAL results in REAL time.
Saying something like, “Hey, do you want to work together, I can't get any traffic to my blog.” is going to give the wrong impression. Don't focus on the traffic. Say something like, “Hey, there's a project I want to start working on and wanted to get a partner for it. I like what you are doing on your blog, and think we can both benefit from something like this. At the very least, it'd be cool to learn about X, or see the results of Y.”
Disclosure: CollectiveRay is funded personally out of pure passion for helping people working with websites. We do however generate some income through recommendations of products. This means if you click on a link and purchase an item we link to, we will receive a small sum out of that sale. We usually partner with vendors to make your purchase cheaper than buying direct.
I’m a big advocate of quality. It’s so much more important than frequency. In my experience, one great piece a month will get much better results than a so-so post once a week. But if you don’t want to reduce your frequency, you could try creating a format or series of posts that are easier to create, like interviews. This can fill in the weeks in between while you write something with more impact. Mix it up! 🙂
I am new at this. I have been researching keywords and have found a few keyword phrases that nobody in the first page of Google results is even using in their Title Tag or H1 Tag. Some of the companies on the results page have a high pagerank and lots of backlinks. If I optimize for this exact keyword phrase with a new website, would I have much of a chance of getting on the first page eventually?
Google Adwords is the most popular method for traffic. Since they are the top search engine right now it make sense to advertise there if you can afford it. You bid on keywords to get your site at the top of the search when your keyword comes up. There is more involved but it's all laid out at Google. There are a lot of other sites that use this advertising strategy called pay per click or PPC.
I’m considering a niche that I’m not sure I can find good influencers for – fundraising. School fundraising or charitable fundraising. I’m passionate about it but how would I get my articles shared by influencers? The non-profit sector is somewhat apprehensive about promoting commercial sites, unless it’s fundraising software. The name really says it all: “non”-profit.
As the name implies, 1MC is a program that allows you to rack up a sizable number of clicks to your website in a very short time. It advertises itself as a “fake traffic generator” and that’s really what it is; it’s not going to earn you any money through commissions or referrals. It may earn you cash through pay per view ads, particularly if you use a proxy list, but its primary purpose is typically for testing. If you want to make sure your analytics are accurately reporting clicks, you can schedule a number of clicks through the software and track them. You can also set it to freely spam a site with clicks, to test the server under load. You should, of course, avoid targeting competitors; they won’t take kindly to an unwanted server stress test.
When Larry wrote about the kick in the proverbial teeth that eBay took from Google’s Panda update, we managed to secure a link from Ars Technica in the Editor’s Pick section alongside links to The New York Times and National Geographic. Not too shabby – and neither was the resulting spike in referral traffic. Learn what types of links send lots of referral traffic, and how to get them, in this post.
People love to learn, and webinars are an excellent way to impart your wisdom to your eagerly waiting audience. Combined with an effective social promotion campaign, webinars are a great way to increase traffic to your website. Send out an email a week or so ahead of time, as well as a “last chance to register” reminder the day before the webinar. Make sure to archive the presentation for later viewing, and promote your webinars widely through social media. If you're wondering how to do a webinar, click the link for some tips.
Another great way to get traffic is to join the social sites. They are popping up at an ever-increasing rate. By socializing with others on the net through these sites, everything you join or participate in gives you more people to see your site. And, if you're selling stuff from your site, you'll want to go to the places (interest groups) on the social site where people are interested in what you're selling.
Like you I am a scientist and like you did in the past, I am currently working on translating great scientific literature into tips. In my case it’s child development research into play tips for parents. I can already see that the outcome of my experiment is going to be the same as yours. Great content but who cares. I hadn’t even thought about my key influences. I know some important ones, but don’t see how they would share my content. I thought I was writing content for my potential customers. Is your SEO that works course the same as the content that gets results course? Sorry if I sound a bit dim asking that question.